Sunday, May 24, 2020

Epic of Gilgamesh Theme - 1707 Words

Themes Themes are the fundamental and often universal ideas explored in a literary work. Love As a Motivating Force Love, both erotic and platonic, motivates change in Gilgamesh. Enkidu changes from a wild man into a noble one because of Gilgamesh, and their friendship changes Gilgamesh from a bully and a tyrant into an exemplary king and hero. Because they are evenly matched, Enkidu puts a check on Gilgamesh’s restless, powerful energies, and Gilgamesh pulls Enkidu out of his self-centeredness. Gilgamesh’s connection to Enkidu makes it possible for Gilgamesh to identify with his people’s interests. The love the friends have for each other makes Gilgamesh a better man in the first half of the epic, and when Enkidu dies, Gilgamesh’s†¦show more content†¦As the god of wisdom and crafts, Ea is responsible for human attributes including cleverness, inventiveness, and creativity, which enable people to survive independently. Ishtar, too, while a fickle friend, presides over sexual desire, fertility, nurturance, agriculture, and domesticity, which ensure humankindâ⠂¬â„¢s future. For the Mesopotamians, piety and respect for the gods are not true moral obligations. Rather, piety and respect suggest a practical acknowledgment of nature’s power and serve to remind humans of their place in the larger scheme of things. Motifs Motifs are recurring structures, contrasts, or literary devices that can help to develop and inform the text’s major themes. Seductions There are two important seductions in Gilgamesh, one successful and one a failure. When the temple prostitute seduces Enkidu, he loses his animal attributes but gains his self-consciousness and his humanity. In contemporary western society, people often view human sexuality as base and lewd and may be more accustomed to a reversal of roles—with Enkidu seducing a woman, instead of a woman seducing him. Furthermore, Christianity encourages its followers to transcend their bodies and to store up treasures in heaven. Sex played a much different role in the Mesopotamian worldview. The notion of sublimation was entirely foreign to theShow MoreRelatedTheme Of Mortality In The Epic Of Gilgamesh1220 Words   |  5 PagesThe Epic of Gilgamesh: A Hero’s Journey Several themes are addressed throughout the Epic of Gilgamesh, but the most prominent lies within the confrontation and acceptance of mortality. Gilgamesh—king of Uruk, ambitious builder, and bravest of mercenaries—seems to be blessed by a combination of two-thirds godliness and one-third manliness, yet plagued by his very own immoderation and naivety. The hero is witnessed engaging in the molestation of his women and exhausting Uruk’s people with manual laborRead MoreImagery and Themes in the Epic of Gilgamesh1139 Words   |  5 PagesHistorical Context - Imagery and Themes Rosenberg notes that Gilgamesh is probably the worlds first human hero in literature (27). The Epic of Gilgamesh is based on the life of a probably real Sumerian king named Gilgamesh, who ruled about 2600 B.C.E. We learned of the Gilgamesh myth when several clay tablets written in cuneiform were discovered beginning in 1845 during the excavation of Nineveh (26). We get our most complete version of Gilgamesh from the hands of an Akkadian priest, Sin-liqui-unninniRead MoreTheme Of Nature In The Epic Of Gilgamesh824 Words   |  4 PagesNature in the Epic of Gilgamesh appears to be either man’s greatest enemy or his ally, depending on whether he can conquer it at all. Those who cannot conquer nature, fear it greatly. Those who can conquer nature however, seem to gain immense personal power from doing so. Gilgamesh is an example of the latter. There is one aspect of nature that both parties fear, and will both inevitably be conquered by, that aspect is death. Gilgamesh himself is incredibly afraid and leery of death. After Enkidu’sRead MoreTheme Of Gender In The Epic Of Gilgamesh And The Mahabharata1051 Words   |  5 Pagesrepresentation of gender, and filter all chosen texts through this lens. In these two ancient texts, The Epic of Gilgamesh and The Mahabharata, womens power is often belittled to the influence of their sexuality and allure to men. In The Epic of Gilgamesh, Shamhat is sent by her king, Gilgamesh, to go find Ekidu. Her job was to tame the Wildman with her feminine wiles. The main plot point is Ekidu and Gilgamesh becoming friends and going on adventures together, all of that hinges on Shamhat, which in turnRead MoreThe Battle Of The Epic Of Gilgamesh931 Words   |  4 Pagesthe story of Gilgamesh and Enkidu partaking in their adventure to the edge of the Cedar Forest, and their encounter with a guard, an enemy. Throughout this battle, Gilgamesh loses faith in the couples ability to defeat the guard but is ultimately talked back into his heroic mindset by The Gods. In column VI, having just defeated the guard, Enkidu then finds himself in a similar situation to Gilgamesh, whereby he doubts their ability to defeat Humbaba, and it comes down to Gilgamesh, and his leadershipRead MoreEssay on The Odyssey and the Epic of Gilgamesh847 Words   |  4 PagesThe Odyssey and The Epic of Gilgamesh (Similarities and Differences) Both The Odyssey and the Epic of Gilgamesh are two incredible stories written long ago everyone knows this but what a lot of people dont is that these two epics share many of the same concepts. Such as the nostro (the Greek term for homecoming), xenis (guest/host relationship), oikos (household), and aganoriss (recognition). In both epics these themes are illustrated. In The Odyssey the theme of nostro is very prevalentRead MoreEssay about Comparing Homers Odyssey and The Epic of Gilgamesh816 Words   |  4 PagesComparing Homers Odyssey and The Epic of Gilgamesh   Ã‚  Ã‚  Ã‚  Ã‚  Both The Odyssey and the Epic of Gilgamesh are two incredible stories written long ago. These two epics share many of the same concepts. Such as the nostro (the Greek term for homecoming), xenis (guest/host relationship), oikos (household), and aganoriss (recognition). In both epics these themes are illustrated.   Ã‚  Ã‚  Ã‚  Ã‚  In The Odyssey the theme of nostro is very prevalent in this epic. Basically the whole story is based around this conceptRead MoreThe Search for Immortality in the Epic of Gilgamesh Essay1500 Words   |  6 Pagesof death and the search for eternal life is a cultural universal. The ideology surrounding immortality transcends time and a plethora of cultures. The theme, immortality appears in stories from the Epic of Gilgamesh, which was composed by ancient Sumerians roughly around 600 B.C., to present day works of fiction in the twenty first century. Gilgamesh, a figure of celestial stature, allows his mortal side to whittle away his power after the death of Enkidu. Undeniably, defenseless before the validityRead MoreAthanasia: Human Impermanence and the Journey for Eternal Life in the Epic of Gilgamesh1740 Words   |  7 PagesAthanasia: Human Impermanence and the Journey for Eternal Life in the Epic of Gilgamesh â€Å"Will you too die as Enkidu did? Will grief become your food? Will we both fear the lonely hills, so vacant? I now race from place to place, dissatisfied with whereever I am and turn my step toward Utnapishtim, godchild of Ubaratutu† (Jackson â€Å"Gilgamesh Tablet IX† 4-9) Gilgamesh so much feared death that he threw away his honor as a warrior in order to obtain immortality. For centuries there have existed individualsRead MoreEssay about Comparing The Epic of Gilgamesh with The Odyssey1262 Words   |  6 Pages The Epic of Gilgamesh and The Odyssey both are held in high respect by literature analysts and historians alike for the characterization of the hero and his companion, the imagery brought to mind when one of them is read, and the impressive length in relation to the time period it was written in. The similarities that these two epics share do not end with only those three; in fact, the comparability of these works extend to even the information on the author and the archetypes used. However, The

Wednesday, May 6, 2020

Comparison Between Beowulf And King Lear Essay - 2229 Words

Both Beowulf and King Lear give viewpoints of varying types of kingship at drastically different eras of Britain’s life. In the case of the former, the anonymous author portrays a war-oriented culture focused on ideals of bravery and heroism. In the second, Shakespeare presents a view of a much more aristocratic society, deeply rooted in ideals of nobility and politics. Throughout both texts, however, there is a focus laid out on the idea of what makes a good king – or, in the case of Edmund, nobleman and leader. By examining four characters from within the two texts with this theme in mind, it becomes possible to discern the style of kingship each represents as well as the opinions that the author of each text is trying to encourage based on their portrayal of said character. The ideal discussed in the case of King Lear takes two different forms: Lear and Edmund. While both discuss the idea of kingship as an inherited right, Lear exists in a set of conditions which are much less critical of this particular view. In his case, the focus is on entitlement and respect, as well as the idea that authority is a positive-sum system. In other words, one person’s gain of power does not require a definite loss on another’s behalf. The result of this is that every nobleman inherits a portion of kingship and respect depending on his position, and, by virtue of this very position, the owner of this power is granted an immediate authority which cannot be questioned. This can be seen, forShow MoreRelatedThe Sonnet Form: William Shakespeare6305 Words   |  26 Pagesenrich Shakespeare’s use of a traditional form enrich Shakespeare’s use of a traditional form? Literary Terms Elements of Poetry Poetry is a literary form characterized by a strong sense of rhythm and meter and an emphasis on the interaction between sound and sense. The study of the elements of poetry is called prosody. For an in-depth explanation of poetry and poetic forms, see the Poetry Spark Chart.    Rhythm and Meter Rhythm and meter are the building blocks of poetry. Rhythm is the patternRead MoreChildrens Literature13219 Words   |  53 Pagescentury when the concept of â€Å"childhood† was philosophically created. Childrens literature comprises those texts that have been written specifically for children and those texts that children have selected to read on their own, and the boundaries between childrens literature and adult literature are surprisingly fluid. John Rowe Townsend once argued that the only practical definition of a childrens book is one that appears on the childrens list by a publisher. Contemporary publishers are not making

Tuesday, May 5, 2020

Online Social Networks and Insights into Marketing Communications

Questions: 1. Gain of competitive advantage by the use of e-commerce? 2. Customer retention through social media? 3. Strategies utilised by the company? Answers: Executive Summary The advancement in the information and communication technology has brought about a wide range of electronic business models and applications in the market. . The e-commerce should be integrated into the key business resources of the organisation in order to make it efficient. The decreasing cost of technology has also been very beneficial in the incorporation of newer technologies in the business of the organisation to improve their strategies and business processes. An E-commerce system allows the customer to communicate with an individual customer as a sole company voice. It stores the data about an individual customer in their databases about their likes and dislikes and conveys it to all the divisions of the company. The key challenges for the e-commerce companies had been the process that they can employ to channel their business through these websites and how much should their investment be in the social media. This strategy tries to create a profitable relation between both the company and the customer rather than moulding the customer into the policies of the company. It is a process of analysing the current demand statistics of the customer and also in the future. Introduction The advancement in the information and communication technology has brought about a wide range of electronic business models and applications in the market. The applications have been proved to provide a competitive edge to the organisations by the help of creation of better efficiencies and reduction in costs of the organisations. The e-commerce should be integrated into the key business resources of the organisation in order to make it efficient (Anon, 2015). The decreasing cost of technology has also been very beneficial in the incorporation of newer technologies in the business of the organisation to improve their strategies and business processes. The integration of the information technology into the business processes has provided the companies to sustain a competitive strategy in the market by decreasing the agency and the transactions cost of the organisations (Adweek.com, 2014). One of the most enticing opportunities that has been presented by the information technology is the process of e-business for the companies to conduct the transactions in the business electronically, which will promote flexibility and efficiency in the business. Though there are multitude of advantages in the e-business technology, there are certain disadvantages too in this sector and one of the most important are security and customer relations. Some of the other disadvantages also include the training costs, implementation costs. Low barriers for the entry of competitors (Acar and Polonsky, 2007). 1. Gain Of Competitive Advantage By The Use Of E-Commerce Electronic Customer Relationship Management (ECRM) is the latest ideal model of Customer Relationship Management in the world. The established web-based companies are no longer able to develop their systems in the ancient form of customer relations, changing times need E-commerce as most of the business is becoming web based (Xia, 2013). The older companies have started accepting the form of e-commerce and hence it also has to convert its CRM to ECRM. The use of customer relationship management in the field of e-commerce has been of great help for the e-commerce companies to retain their customers (Sood, 2012). It is evident from a study that 10% gain in repeat customers can cause a 10% rise in the profits of the customers. There is a difference of 60% in sales between a high performing and an average company due to the presence of ECRM. A well planned E-commerce creates opportunity for both the customers and companies. Proper implementation of E-commerce creates loads of opportuniti es for organisations. An E-commerce system allows the customer to communicate with an individual customer as a sole company voice. It stores the data about an individual customer in their databases about their likes and dislikes and conveys it to all the divisions of the company. The company knows the individual choices of the customer and can be able to implement ideas in order to retain the customer (Samiee, 2008). The company shows loyalty towards the customer by personalizing the profile and connecting it to its transaction details, personal database of the customer and hence the company is aware of the type of products the customer is interested in. personalization of customer is of two types and each of them have their own issues like rule based personalization where the customer is shown only specific set of pages by the company but this personalization requires manual updating which is very difficult for a large enterprise (Mitchell and Strauss, 2001). The other form of personalization is collabor ative filtering which shows the customer the same types of item that they have browsed or shopped earlier but the problem with this is that customers get irritated due to same form of advertisement and often regard it as a spam. 2. Customer Retention Through Social Media By implementing E-commerce one can effectively understand the current market of any product by the likeness and predictability of the customer to buy it. It focuses the sale of certain products at certain targeted customers who are in general interested in that product (Karavdic, 2005). Even the data gained from such an operations shows the marketing technique which was effective in attracting the customers and improve the marketing efforts of a company. The data collected by the companies through the social media apps have started to engage with the customers rapidly since the start of the year 2012. In the meantime Facebook had passed its 1 billion mark and had more than 500 million active users in twitter as well as vast developments in Pinterest after it had revolutionised from its beta phase (Ison, 2015). The key challenges for the e-commerce companies had been the process that they can employ to channel their business through these websites and how much should their investment be in the social media. The main investment was the new form of data that had been introduced by the companies and how can they utilise in their e-commerce websites. These data were resources for the segmentation of the customers for the company as it represented the current trends and the individual customer likes or doesnt likes (Bigcommerce, 2014). An E-commerce technology greatly improves customer support and service of a company. The use of technologies like search, email management, live help, multiple language support and news feed which helps the company to receive and update their data, create log for time of orders and accurate time of delivery, and it also helps the customer to view the company agreement against buying a product. It helps to search for the specific product required by the customer. By implementing E-commerce one can effectively understand the current market of any product by the likeness and predictability of the customer to buy it. It focuses the sale of certain products at certain targeted customers who are in general interested in that product (Baer, 2015). Even the data gained from such an operations shows the marketing technique which was effective in attracting the customers and improve the marketing efforts of a company. The company knows the individual choices of the customer and can be able to implement ideas in order to retain the customer. The company shows loyalty towards the customer by personalizing the profile and connecting it to its transaction details, personal database of the customer and hence the company is aware of the type of products the customer is interested in. personalization of customer is of two types and each of them have their own issues like rule based personalization where the customer is shown only specific set of pages by the company but this personalization requires manual updating which is very difficult for a large enterprise (Anon, 2015). The other form of personalization is collaborative filtering which shows the customer the same types of item that they have browsed or shopped earlier but the problem with this is that customers get irritated due to same form of advertisement and often regard it as a spam. 3. Strategies Utilised By The Company This strategy tries to create a profitable relation between both the company and the customer rather than moulding the customer into the policies of the company (Anon, 2015). It is a process of analysing the current demand statistics of the customer and also in the future and hence communicate their choices through email, or telecalling by the companies to the customers and hence empowering the e-commerce agents to communicate the latest deals and information about the product. For the proper operation of the business after incorporation of the e-commerce the company will be able to assess the departments which are really important to company and the one which will only increase the overhead charges of the company and try to trim them to save the company losses (Adweek.com, 2014). But on trimming the employees will also have to be explained the proper reason for trimming and to make them understand the importance of rest of the employees in the company. This retooling of business is important as well an issue for the proper functioning of the company. This difficulty will also be overcome by the help of the e-commerce technology, as it will help the company to take essential administrative decisions which will provide it with the support and trust of the customers as well as employees. The improvement in the sector of online securities will also be very beneficial in the earning of trust of the clients as well as the customers (Acar and Polonsky, 2007). Lik e introduction of proper channels of transactions which are safe and secure and will prevent the theft of personal data and identity. Conclusion Social media as well as other factors like the security measures taken by the company are very important factors in the maintenance of any organisation involved in e-commerce. But the most important parts of any company that is the customer and the employees are to be given the most importance, as they are the ones who are responsible for not only the development but for the mere existence of the company. Therefore e-commerce has been a boon to the companies as it has been able to revive the relationship not the organisations with the customers and employees. References Acar, A. and Polonsky, M. (2007). Online Social Networks and Insights into Marketing Communications.Journal of Internet Commerce, 6(4), pp.55-72. Adweek.com, (2014).The Rise Of Social Media In E-Commerce [INFOGRAPHIC]. [online] Available at: https://www.adweek.com/socialtimes/social-e-commerce/496484 [Accessed 7 Aug. 2015]. Anon, (2015). [online] Available at: https://www.thedrum.com/news/2014/02/16/infographic-importance-social-media-e-commerce [Accessed 7 Aug. 2015]. Anon, (2015). [online] Available at: https://www.k-ecommerce.com/medias/Social%20Media%20and%20eCommerce%20Article.pdf [Accessed 7 Aug. 2015]. Baer, J. (2015).Social Media is a Terrible Ecommerce Tactic - or is it? | Convince and Convert: Social Media Strategy and Content Marketing Strategy. [online] Convinceandconvert.com. Available at: https://www.convinceandconvert.com/social-media-strategy/social-media-is-a-terrible-ecommerce-tactic-or-is-it/ [Accessed 7 Aug. 2015]. Bigcommerce, (2014). [online] Available at: https://www.bigcommerce.com/ecommerce-answers/effective-social-media-use-ecommerce-marketing/ [Accessed 7 Aug. 2015]. Ison, J. (2015).TRADEGLOBAL. [online] TradeGlobal. Available at: https://www.tradeglobal.com/bridging-gap-social-media-ecommerce/ [Accessed 7 Aug. 2015]. Karavdic, M. (2005). Integrating e-commerce into existing export marketing theories: A contingency model.Marketing Theory, 5(1), pp.75-104. Mitchell, T. and Strauss, J. (2001). Practitioner and Academic Recommendations for Internet Marketing and E-Commerce Curricula.Journal of Marketing Education, 23(2), pp.91-102. Samiee, S. (2008). Global marketing effectiveness via alliances and electronic commerce in business-to-business markets.Industrial Marketing Management, 37(1), pp.3-8. Sood, S. (2012). The Death of Social Media in Start-Up Companies and the Rise of S-Commerce.Journal of Electronic Commerce in Organizations, 10(2), pp.1-15. Xia, L. (2013). Effects of Companies' Responses to Consumer Criticism in Social Media.International Journal of Electronic Commerce, 17(4), pp.73-100.